Heritage Collection 1950s Roy Wool Felt Western HatMade in the USA The King of the Cowboys, Roy Rogers, was a famous singer and cowboy actor during the days of television. He and his third wife Dale Evans (the Queen of the West), his golden palomino Trigger, and his German Shepard Bullet, were featured in over one hundred movies and The Roy Rogers Show which ran on radio for nine years before moving to television from 1951 through 1957. In post war America, Roy was the embodiment of the western hero.